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Arkansas’s sam walton founded walmart in 1962, based on the idea of bringing big-city discounting to his corner of the rural american south to make up for low profit margins, the company had to . Secondly, wal-mart focused on providing value to its customers and two major value drivers are price and service, a combination that sent wal-mart to the top. Indra nooyi, pepsico chairman and ceo & doug mcmillon, walmart president and ceo - duration: 53:39 stanford graduate school of business 353,015 views. What is the ethical dilemma facing wal-mart in this case do wal-mart’s associates also face an ethical dilemma if so, what is it walmart case study answers .
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